Head of Marketing

This is a high-ownership, high-expectation Head of Marketing role. Please read the complete JD carefully. If you genuinely believe you have the experience, capability and mindset to own the responsibilities below and deliver the expected outcomes, we would be happy to hear from you. If you are not confident that you can own these responsibilities end-to-end, please pass on this opportunity rather than applying. We need someone who can build and lead our marketing function, strengthen our international brand and contribute measurably to qualified deal flow and business growth.

We would love to have you onboard if you have hands-on experience in the following areas:

Role Overview

We’re looking for a Marketing Leader who can build and own Crebos’ marketing engine — strengthening our international technology brand while turning marketing into a measurable source of qualified opportunities and deal flow.

This role requires someone with strong B2B marketing experience, commercial thinking, excellent communication skills, and the ability to operate independently across brand, content, SEO, AI search, demand generation, social media, PR, and marketing operations.

The Mindset We Expect

  • Business clarity — Understand our ideal customers, their problems, how the business makes money, and how marketing contributes to revenue.
  • Extreme ownership — Own marketing outcomes end-to-end and take responsibility for results.
  • Commercial thinking — Connect marketing activities to pipeline, opportunities, conversion, and revenue.
  • Brand thinking — Build a recognizable and differentiated international technology brand.
  • Customer understanding — Understand customer problems, buying triggers, objections, and decision-making.
  • Execution quality — Maintain high standards across messaging, content, campaigns, and communication.
  • Systems thinking — Build repeatable marketing engines and workflows instead of relying on one-off activities.
  • AI leverage — Use AI intelligently across research, content, SEO, analysis, automation, and operations.
  • Continuous improvement — Measure performance and continuously improve positioning, channels, and conversion.

Key Responsibilities

  • Own and strengthen Crebos’ overall brand and market positioning.
  • Develop clear messaging around our expertise, differentiation, and customer value.
  • Build and own the overall content strategy and content engine.
  • Turn projects, expertise, and customer insights into high-quality content, case studies, and thought leadership.
  • Build structured B2B social strategies, particularly around LinkedIn, for both Crebos and its leadership team.
  • Own SEO and AI-search growth across content, authority, technical opportunities, and commercial keywords.
  • Analyze competitors, positioning, search opportunities, and content gaps to identify growth opportunities.
  • Coordinate PR, publications, media opportunities, and external brand specialists.
  • Build campaigns that generate qualified opportunities and contribute to deal flow.
  • Work closely with leadership and sales to understand pipeline requirements and priority markets.
  • Build and optimize inbound lead-generation mechanisms and connect marketing activity to commercial outcomes.
  • Coordinate writers, designers, video creators, PR specialists, agencies, and freelancers.
  • Build scalable marketing workflows, calendars, templates, automation, approval processes, and reporting systems.
  • Reduce unnecessary dependency on leadership for day-to-day marketing coordination.

 

What We’re Looking For

  • 5+ years of experience in B2B marketing, preferably within software, SaaS, IT services, AI, technology, or digital products.
  • Proven experience owning or leading a marketing function.
  • Strong understanding of brand positioning, content marketing, demand generation, SEO, PR, social media, and digital growth.
  • Strong understanding of B2B customer journeys, ICPs, buying behaviour, and decision-making.
  • Experience developing case studies, thought leadership, and high-quality B2B content.
  • Ability to translate complex technical capabilities into compelling commercial messaging.
  • Experience managing writers, designers, creators, agencies, and external specialists.
  • Strong analytical and data-driven decision-making skills.
  • Excellent communication, project-management, and stakeholder-management skills.
  • Ability to operate independently without constant direction.
  • International marketing experience is highly valuable.

AI Proficiency Is Important

  • Use AI for market, competitor, ICP, and customer research.
  • Use AI to accelerate content creation, optimization, and repurposing.
  • Use AI for SEO and AI-search optimization.
  • Use AI for campaign development, analysis, personalization, and reporting.
  • Use AI and automation to build scalable marketing workflows and operating systems.

We are not looking for someone who simply uses AI to write posts. We want someone who understands how AI can multiply the productivity, intelligence, speed, and effectiveness of the entire marketing function. AI should multiply your capability — not replace your marketing judgment.

 

How Success Will Be Measured

  • Stronger international brand positioning.
  • Increased qualified website traffic and organic visibility.
  • Increased visibility across AI-powered search environments.
  • High-quality case studies and sales assets.
  • Consistent thought-leadership output.
  • Stronger company and leadership visibility.
  • More marketing-generated opportunities and qualified deal flow.
  • Better conversion into commercial conversations.
  • Reduced marketing coordination required from leadership.
  • A repeatable and scalable marketing operating system.

 

Why Join Crebos

  • Build and shape the marketing function with real ownership.
  • Work directly with leadership and influence brand positioning and growth.
  • Be part of an international technology organization headquartered in the Netherlands.
  • Work across marketing, sales, delivery, technology, and commercial strategy.
  • Operate in a high-performance environment where ownership, accountability, speed, and quality matter.
  • Build an AI-first marketing function where AI and automation multiply your impact.
  • Gain strong international exposure and opportunities for professional growth.
  • Enjoy competitive compensation, annual appraisals, quarterly performance bonuses, learning opportunities, team outings, a daily family meal program, and health insurance coverage up to ₹5 lakhs.

 

Important Notice

This is a leadership and ownership role — not simply a content-management or social-media position.

We expect business understanding, brand thinking, commercial orientation, ownership, systems thinking, AI proficiency, and measurable impact.

We are not building an average marketing function. We want a marketing engine that turns our expertise into authority, visibility, trust, and qualified opportunities.

If you’re looking for a role where you simply manage agencies, approve designs, schedule posts, and report impressions, this may not be the right role for you.

But if you want to build a marketing function, influence an international technology brand, work directly with leadership, and create measurable commercial growth, Crebos will give you the platform to do it.

Need help?

Not sure exactly what we’re looking for or just want clarification? We’d be happy to chat with you and clear things up for you. Anytime!

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Head of Marketing

On-Site

This is a high-ownership, high-expectation Head of Marketing role. Please read the complete JD carefully. If you genuinely believe you have the experience, capability and mindset to own the responsibilities below and deliver the expected outcomes, we would be happy to hear from you. If you are not confident that you can own these responsibilities end-to-end, please pass on this opportunity rather than applying. We need someone who can build and lead our marketing function, strengthen our international brand and contribute measurably to qualified deal flow and business growth.

We would love to have you onboard if you have hands-on experience in the following areas:

Role Overview

We’re looking for a Marketing Leader who can build and own Crebos’ marketing engine — strengthening our international technology brand while turning marketing into a measurable source of qualified opportunities and deal flow.

This role requires someone with strong B2B marketing experience, commercial thinking, excellent communication skills, and the ability to operate independently across brand, content, SEO, AI search, demand generation, social media, PR, and marketing operations.

The Mindset We Expect

  • Business clarity — Understand our ideal customers, their problems, how the business makes money, and how marketing contributes to revenue.
  • Extreme ownership — Own marketing outcomes end-to-end and take responsibility for results.
  • Commercial thinking — Connect marketing activities to pipeline, opportunities, conversion, and revenue.
  • Brand thinking — Build a recognizable and differentiated international technology brand.
  • Customer understanding — Understand customer problems, buying triggers, objections, and decision-making.
  • Execution quality — Maintain high standards across messaging, content, campaigns, and communication.
  • Systems thinking — Build repeatable marketing engines and workflows instead of relying on one-off activities.
  • AI leverage — Use AI intelligently across research, content, SEO, analysis, automation, and operations.
  • Continuous improvement — Measure performance and continuously improve positioning, channels, and conversion.

Key Responsibilities

  • Own and strengthen Crebos’ overall brand and market positioning.
  • Develop clear messaging around our expertise, differentiation, and customer value.
  • Build and own the overall content strategy and content engine.
  • Turn projects, expertise, and customer insights into high-quality content, case studies, and thought leadership.
  • Build structured B2B social strategies, particularly around LinkedIn, for both Crebos and its leadership team.
  • Own SEO and AI-search growth across content, authority, technical opportunities, and commercial keywords.
  • Analyze competitors, positioning, search opportunities, and content gaps to identify growth opportunities.
  • Coordinate PR, publications, media opportunities, and external brand specialists.
  • Build campaigns that generate qualified opportunities and contribute to deal flow.
  • Work closely with leadership and sales to understand pipeline requirements and priority markets.
  • Build and optimize inbound lead-generation mechanisms and connect marketing activity to commercial outcomes.
  • Coordinate writers, designers, video creators, PR specialists, agencies, and freelancers.
  • Build scalable marketing workflows, calendars, templates, automation, approval processes, and reporting systems.
  • Reduce unnecessary dependency on leadership for day-to-day marketing coordination.

 

What We’re Looking For

  • 5+ years of experience in B2B marketing, preferably within software, SaaS, IT services, AI, technology, or digital products.
  • Proven experience owning or leading a marketing function.
  • Strong understanding of brand positioning, content marketing, demand generation, SEO, PR, social media, and digital growth.
  • Strong understanding of B2B customer journeys, ICPs, buying behaviour, and decision-making.
  • Experience developing case studies, thought leadership, and high-quality B2B content.
  • Ability to translate complex technical capabilities into compelling commercial messaging.
  • Experience managing writers, designers, creators, agencies, and external specialists.
  • Strong analytical and data-driven decision-making skills.
  • Excellent communication, project-management, and stakeholder-management skills.
  • Ability to operate independently without constant direction.
  • International marketing experience is highly valuable.

Department

Role

Head of Marketing

Location

Mohali

Remote status

Employment type

If this sounds exactly what you’re looking for, we would like to meet you and discuss this opportunity. Please apply below.

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